What 20 Years in the Wellness Industry Taught Me About Learning
The wellness and esthetic education industry has a complicated relationship with certification. On one hand, certifications are genuinely meaningful — they represent completed training, demonstrated competency, and in some cases significant investment of time and money. On the other hand, the proliferation of certifications in this industry has created a culture where accumulation has become confused with mastery.
Why I Started Tending Practice (The Real Reason)
The version I could tell you is the clean one. I have 20 years of experience, 10+ certifications, a background in Ayurvedic medicine and clinical herbalism, and I saw a gap in professional education for holistic estheticians. So I built something to fill it.
That version is true. But it's not the whole story, and I've made a commitment to myself — and to this community — to tell the whole story when it matters. This one does.